Reliable guidance for your sustainability communication

Stricter rules against greenwashing and clear guidelines for environmental claims: With the binding application start of the EU EmpCo Directive (Empowering Consumers for the Green Transition) on September 27, 2026, stricter requirements for advertising statements and marketing measures now apply. We are deliberately offering this webinar a few weeks after the deadline to give you a practical assessment of your current situation. In this 90-minute online event, we will look back together at relevant court cases from recent months and share initial practical insights from the fresh application practice of the amended UWG (Unfair Competition Act). Learn how to position your corporate communication legally compliant, transparent, and future-proof from now on.

What awaits you: ● Part 1: Practical Input & Recommendations for Action (11:00 AM – 11:45 AM) The experts from the agency Grubengold will give you a clear overview of the core requirements of the EmpCo Directive. Using concrete examples (Do’s & Don’ts), you will learn what is important for product claims, seals, and climate neutrality claims, and how you can gradually establish legally compliant communication processes within the company.

● Part 2: Legal Deep Dive & Q&A (11:45 AM – 12:30 PM) Together with the law firm SKW Schwarz, we will examine the legal consequences of violations. We will also address the question of what the new regulations mean for regional awards, certificates, and predicates, and how you as an award-winning company should deal with them. Afterwards, there will be ample time for your individual questions.

Your benefit: You will receive concrete starting points and practical help to avoid the risk of warnings and to strengthen the trust of your customers through transparent sustainability communication Registration at ...

The webinar is offered by Wirtschaftsförderung Dortmund and “Bewusst wie e.V”, the Corporate Social Responsibility (CSR) association in Dortmund, which advocates for greater social responsibility and awareness in companies and among executives.



The event will take place online.

Access link:  meet.google.com/bex-qufg-dyd 



Cover image: Photo by  Artur Łuczka  on  Unsplash 

• Participate by phone: ‪(DE) +49 40 8081618214 PIN: ‪937 525 677#